Time: 12:30pm — 1:45pm
Alyssa Rapp - iBev
Tom Wark - Owner, Wark Communications
Jim Crooks - Masterblender, Firestone BarrelWorks
Paul Scotto - Co-founder, Pacific Coast Ciders
Alex Villicana - Proprietor, Re:Find Distillery
From distilled spirits to ciders to sour beer, our speakers will share how creative passions have come to influence their business undertakings. Winemakers and vineyard owners will leave with a better understanding of how some pet projects became an actual extension of the winery business and how they might get started on a new project of their own.
Moderating this panel will be Alyssa Rapp, founder and CEO of Bottlenotes, Inc., the leading interactive media company in the U.S. wine and craft beer industries. Bottlenotes is dedicated to educating and entertaining consumers via email newsletters, large-scale interactive events, social media platforms and video content. Alyssa was named in Inc. Magazine's “30 Under 30” coolest entrepreneurs in America and one of the wine industry’s 100 most influential people by Intowine.com in both 2012 and 2013. Rapp is the author of Bottlenotes Guide to Wine: Around the World in 80 Sips and frequently appears on national television as an expert on wine and entrepreneurship.
Additionally the panel will feature spokesmen from the beer, cider, distilled spirits and blogging industries. Jim Crooks
, Master Blender at Firestone BarrelWorks, will explain how his brewing team’s experiments grew from a pet project into a valuable extension of the Firestone Walker brand. Paul Scotto
, co-founder of Pacific Coast Ciders, has worked in tandem with his brother to develop a dedicated line of hard ciders. Alex Villicana
, owner of Re:Find Distillery, will describe his foray into the craft distilling business and his process of transforming his winery’s saignée into top-shelf Vodka and Gin.